We Worship the Vine,
Nurturing and Celebrating It at Every Turn
We Worship the Vine, Nurturing and Celebrating It at Every Turn
We like to think of ourselves as the most rock'n'roll vintners in the region: rebels, but with a noble cause. Vicara is not just a name, but a true battle cry to enhance Monferrato and revolutionize the art of winemaking in Piedmont. We were founded in 1992, and three is our magic number.
Three founding families: Visconti, guardians of the territory since the 15th century; Cassinis, masters of communication; Ravizza, tireless vineyard workers.
Three regions from which we draw our wine, each with its own unique and untamed personality: Vadmon, Crosia, and Bricco Uccelletta. Lands that span 12 (3x4) different geological eras dating back over 30 million years: a true rarity in Piedmont!
And three, finally, are the pillars on which our philosophy rests.
Tradition, which has us digging deep into the roots of our territory, rich in viticulture and local varieties like grignolino, barbera, and freisa.
Research, because standing still has never been in our DNA.
Respect, for every hand that works with us and is part of this great family called Vicara.
Since 2022, a new phase has begun: Giuseppe and Emanuele Visconti have taken up the mantle to write new stories, never forgetting where we came from.
There are aficionados of rock, punk, and electronic music: we are devotees of the vine, and our wine is our music, the kind that shakes the roots.